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Pinterest Marketing

Pinterest traffic that keeps coming back

Pinterest is a visual search engine where people plan purchases. We design pins, write keyword-rich titles and run Pinterest Ads so your products and posts show up while people are deciding what to buy.

In shortWebsiteMatrixs manages Pinterest marketing end to end: business account setup, Pinterest SEO keyword research, pin design, board strategy, product catalogs, Pinterest Ads and monthly reporting on clicks, saves and sales.

The problem

Most brands treat Pinterest like Instagram: random posts with no keywords. Their pins get a few saves and disappear, and the account never becomes a reliable traffic source.

How we fix it

We treat Pinterest as search. Every pin targets a keyword people actually type, links to a page built to convert, and is tracked with the Pinterest Tag so you can see the sales it drives.

What's included

Everything in our Pinterest Marketing service

  • Business account audit and setup
  • Pinterest keyword and trend research
  • Board structure and optimized descriptions
  • Pin design: static, video and idea pins
  • Product catalog and shopping pins
  • Pinterest Ads: targeting, creative and bidding
  • Pinterest Tag and conversion tracking
  • Monthly performance report

What you get

  • A keyword map for your niche
  • A monthly batch of branded pin designs
  • A scheduled publishing calendar
  • Ad campaigns with clear cost per result
  • Monthly report with next steps

Tools we use

  • Pinterest Business
  • Pinterest Ads Manager
  • Pinterest Trends
  • Pinterest Tag
  • Canva
  • Tailwind
  • Google Analytics 4

Process

How a Pinterest Marketing project runs

  1. 1

    Discover

    We learn your business, customers, competitors and goals in a short call.

  2. 2

    Strategy

    You get a written plan: channels, pages, keywords, budget and timeline.

  3. 3

    Build

    We design, write, build and set up tracking so every lead is counted.

  4. 4

    Launch

    We test on real devices, go live and watch the first results closely.

  5. 5

    Scale

    Monthly reports show what's working, and we put more behind it.

FAQ

Pinterest Marketing questions

Is Pinterest good for my business?

Pinterest works best for brands people plan purchases around: home, decor, food, fashion, beauty, weddings, travel, DIY, fitness and many ecommerce products. Service businesses in these spaces do well too.

How long does Pinterest take to work?

Organic pins usually take 2 to 4 months to build momentum, but then keep sending traffic for a long time. Pinterest Ads can bring traffic within days.

How many pins do you create each month?

It depends on your plan and goals. We agree on a monthly volume in your quote and design every pin to your brand.

Do you run Pinterest Ads?

Yes. We build campaigns for awareness, traffic or sales, test creative, and report on cost per click, cost per lead and return on ad spend.

Can Pinterest sell my Shopify or WooCommerce products?

Yes. We connect your product catalog so products appear as shopping pins with prices and stock, and can be promoted with ads.

Do I need a lot of photos?

Not necessarily. We can design pins from your existing images, product shots and blog graphics, and we'll tell you if new photos would help.

Let's talk about Pinterest Marketing.

Share your goals and we'll send a clear plan and a custom quote within one business day. No obligation.